Self-made business woman, founder of Boost Juice and business “shark” on Channel TENs Shark Tank, Janine Allis spoke to an eager audience of entrepreneurs and small business owners yesterday at the Digital Marketers Traffic & Conversion Summit in Sydney.
Having left school at 16 and armed with nothing but a desire to help people eat healthier, she went from creating smoothies on her own home kitchen bench in Melbourne in 2000, to running a family of companies including Salsa’s Fresh Mex Grill, CIBO Espresso and Boost Juice, that now has 350 stores across 17 countries. Oh and did I mention she is also a mother of 4?!
Here’s my 6 take-aways on her inspirational talk…
1. The Jokes On You
Being a business woman, mother and a wife means your time is spread thinly across your day and at times has you moving along at lightning fast pace. And naturally with this fast pace, comes moments or episodes of clumsiness. And this my friend, is where your funny bone is crucial.
Those days when you just can’t catch a break and your performance starts to slip like you put your pants on backwards. Or you take your kids to school when it isn’t a school day and leave them standing on the curb, alone, in the rain.
Its these moments you need to appreciate that sometimes in life, you are the punchline. To make your life easer, you just have to laugh at yourself. See the humour and make your journey lighter
Janine’s tip is to have fun in everything you do. If its not fun, its not worth it, and allow that humour and fun to bleed into your passion, your purpose and your business culture.
2. There is no such thing as work/life balance
How many times have you heard your friends or family express their concern, muttering words about work life balance. According to Janine there is no such thing. Where your tipping point is, is not going to be the same as someone else’s, because your priorities are completely different.
If you are an entrepreneur, striving to be make or grow a successful business is your life. If you want to achieve your goals and be the best, things have to give. Its a period of your life where the scales may tip more towards work, but with good purpose and you are fine with that.
Successful business people are a tad obsessive compulsive. Outsiders are mistaken into believing we left the corporate world because we didn’t want to work 40 hour weeks. But we work more like 60 hours a week. It’s what we do; we obsess. We give everything. Our soul. Our time. Be ok with that and get the concept of work life balance out of your mind.
3. If you aren’t petrified, you aren’t doing it right
Get comfortable with being petrified and making mistakes. It’s what we do. If you aren’t scared, uncomfortable and staring fear in the face at least once a day, then you aren’t pushing yourself hard enough.
You either live your life on a roller coaster ride or a merry-go-round. Which ride are you on? If you want to stay safe and secure on your merry-go-round, your business is going to struggle to grow fast enough, if at all. Sure, on the roller coaster you’ll have moments where you crap your pants, but you are going to have times where its fun, exciting and fast moving.
Stop hanging on to your safety blankey, take your thumb out of your mouth and get ready to make a mess!
4. Successful people are weirdos
Yes, its true. Embrace your new found community of fellow weirdos who believe its ok to work on a Saturday. We would rather work than go out with our friends and socialise. Not only that but we also work on a Sunday. We are not “normal”.
But who wants to be normal anyway? Normal is average. It’s ordinary. Mediocre even. Who want’s that life? Not us weirdos. We strive to achieve our purpose in life and that means everything else in life takes a back seat.
5. Own Your Shit
If you want to soar in business you need to own your shit. Everything in business is about finding solutions to problems that arise so you can overcome them and make your business better. If you don’t take ownership for the problems, then you won’t bother to seek out solutions. If you play the blame game – “oh it didn’t work because of the market place.” or “It didn’t work because of the lack of government support”, you won’t grow.
For every problem there is a solution, so take ownership and go chasing them. As soon as you take ownership it gives you power. Communicate the problems, own them. It will help you to soar and your businesswill have more success.
6. You will want to quit. A lot.
There will be times when you don’t want to play anymore and you want to give up. Starting a business is a tough game, but be thankful for that because without mistakes that force you to stare deep into the abyss that is you, you won’t succeed, because that is where you learn the most.
All successful entrepreneurs faced adversity at some point throughout their business journey.
We don’t do what we do because we are sane or intelligent. We do what we do because of a deeper drive that propels us to keep going every single day. And it’s those who persevere despite this constant adversity that prevail and achieve success.